Shepherd is a cloud-based PIMS that pulls practices into the Pet Assure ecosystem. Digitail is an independently owned, AI-native platform with 99.99% uptime.
• Pet parent app, two-way chat, and telemedicine built in
• Automated reminders, online booking, and internal messaging included
• Native inventory management and integrated payments
• One platform, one login, one bill
• Clean navigation with minimal clicks
• Workflows match how your clinic actually operates
• New team members get productive in one week
• No manuals, codes, or shortcuts to memorize
• AI SOAP dictation and automated discharge notes
• AI-powered intake forms and patient history summaries
• Treatment plan suggestions and voice-to-invoice
• 20+ AI workflows, no add-ons or extra cost
• In-house migration from 30+ PIMS
• Dedicated workflow consultant and personalized staff training
• 99.99% uptime, dual-server redundancy
• 24/7 support after go-live
Shepherd focuses on simplicity and clean SOAP documentation, which works well for a lot of small clinics. Still, there are a few things worth weighing.
The company is owned by Synergy Pet Group, the business behind Pet Assure, and it had multiple multi-hour outages in early 2026. Switching over relies on a paid third-party migration, though Shepherd does sometimes run special deals on it. Only part of your data comes across, and your history arrives as PDFs. There’s no native pet parent app yet, and wellness plans and AI features are still emerging.
Inventory is the other big one. Services and products all live in a single catalog, with stock tracked separately and linked to each item by hand. One drug can need several entries depending on whether you dispense by the tablet or the bottle, so it’s easy for a treatment plan to pull the wrong one and throw your counts off. A vaccine set up under the wrong type also drops out of vaccine reports, and fixing it means rebuilding the item from scratch.
Digitail is independently owned and runs at 99.99% uptime with dual-server redundancy. Our team handles migration in-house, so your records stay fully searchable. Because services and products are managed separately, stock counts and treatment plans stay accurate. You also get a native pet parent app, 20+ AI workflows in production, and wellness plans that have been live for over 12 months.
Yes. Digitail includes 20+ AI workflows built directly into the platform. Tails AI powers SOAP dictation, automated discharge notes, patient history summaries, intake form pre-population, treatment plan suggestions, and voice-to-invoice. These tools save an average of 70 minutes per DVM per day and reduce missed charges. Every AI feature is tested in real clinics before release.
Digitail’s in-house team manages the full process, bringing across all your data and delivering everything as fully searchable records you own. A final snapshot before going live is included, so nothing gets left behind.
Shepherd’s migration is handled by a third-party vendor and covers only a limited subset of your data (no invoices or reports), and delivers historical records as PDFs.
Shepherd may work for small, single-location clinics that prioritize a clean interface, don’t need native wellness plans or a mobile app today, and are comfortable being pulled into the Pet Assure ecosystem. If reliability and data portability are top concerns, evaluate carefully.
Digitail is ideal for GP clinics, mobile practices, de novos, and multi-location groups that want a platform they won’t outgrow, with built-in AI, client engagement tools, and reporting that scales. If you run a high-volume specialty or urgent care clinic, Digitail may not be the best fit.
